Blue Grouse’s winemaker led the initiative, but it would not have been possible without the enthusiastic co-operation of every winery and grape grower in the valley (Citizen file)

‘Made in the Cowichan Valley’ coming to a wine bottle near you

Cowichan Valley has the honour of being the first sub-GI outside of the Okanagan

Buyers across the province will soon be able to pick up a bottle of wine marked as from the Cowichan Valley thanks to a new sub-geographical designation now officially being recognized under B.C. law.

“Officially recognizing the Cowichan Valley as a distinct and unique wine grape-growing region in B.C. is a testament to the hard work, passion and dedication of the many local entrepreneurs and staff in the wine industry,” said Sonia Furstenau, MLA for Cowichan Valley. “This is a well-deserved accomplishment for all those involved in producing exceptional wines and memorable winery experiences.”

According to a press release issued Friday morning, “defining geographic zones on wine labels connects consumers with the unique geographic area the grapes are grown and the wine is made in and increases exposure to the region for both wine and tourism businesses.”

The Cowichan Valley sub-GI is roughly defined as the area between the Cowichan watershed, the eastern coastline from Mill Bay to Maple Bay and the western area of Cowichan Lake.

“The Cowichan is home to family-owned and operated wineries and grape growers who have been part of the valley for generations,” said Lana Popham, Minister of Agriculture. “They take pride in the wines they produce and recognizing their hard work, skills and growing reputation on the B.C. and international stage is overdue. They make great wine in the Cowichan from the grapes grown in the valley, and the designation both respects and promotes that.”

The Cowichan Valley has the honour of being the first sub-GI outside of the Okanagan and joins the Golden Mile Bench, Naramata Bench, Okanagan Falls and Skaha Bench in the Okanagan Valley.

“The newly announced Cowichan Valley sub-GI recognizes our unique terroir and solidifies Vancouver Island’s position as an up-and-coming wine destination,” said Blue Grouse Estate Winery owner Paul Brunner. “Bailey Williamson, Blue Grouse’s winemaker, led the initiative, but it would not have been possible without the enthusiastic co-operation of every winery and grape grower in the valley. We are proud to be part of such a cohesive group of wine lovers and look forward to being part of an exciting future.”

Tourism Cowichan’s Jill Nessell said now Cowichan can rightfully recognized as a top-quality wine-producing region.

“Wine enthusiasts can now add Cowichan as an area to explore wines produced with this unique terroir. While the award-winning wines and beautiful vineyards draw thousands of visitors to Cowichan every year, it is the extraordinary people behind the wines that create memorable wine-tasting and tour experiences for locals and visitors from across the globe,” she said.

It’s about time Cowichan is recognized for its efforts, said Miles Prodan, president of the BC Wine Institute.

“Having Cowichan Valley officially recognized as a distinct and unique wine grape growing region in B.C. is testament to the maturity of the wine growers and producers in the region,” he said. “To put it simply, when you now see Vancouver Island, Cowichan Valley, BC VQA (Vintners Quality Alliance) on a bottle, it is your guarantee that you’re sipping a wine that is 100% grown and made in this particular terroir of British Columbia.”

BC Winecowichan valley

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Surrey council sets new rules for Good Citizen of the Year award

Candidates have more hurdles to jump before getting nominated for the prestigious local title

White Rock funds cultural activities moved online by COVID-19

Museum, community orchestra receive production grants

EXPLORE SURREY: Tee up some adventures in the city

Also: A walk through Surrey’s public art collection

‘Best of Cloverdale’ contest returns

Voters can cast ballots once a day until Sept. 5; enter to win $250 gift card for Save-On-Foods

In honour of player killed in crash, Surrey soccer team becomes BB5 United

Brandon Bassi died a few months before CCB won the national title last fall

STANDING TALL: For some, B.C.’s forest industry is the best office in the world

A look at the forest sector in B.C. – and those hoping for the best – amid mill curtailments

Deaths feared after train derails amid storms in Scotland

Stonehaven is on the line for passenger trains linking Aberdeen with the cities of Edinburgh and Glasgow

DFO says 5 aggrieved B.C First Nations were consulted on fisheries plan

Nuu-chah-nulth First Nations calls response ‘a sham,’ adding DFO never incorporates their views

Friends do ‘amazing’ home makeover for retired police officer

Pitt Meadows RCMP veteran was away getting treatment for PTSD

Lower Mainland woman gives birth on in-laws’ driveway

Frédérique Gagnon new son is appropriately named after Norse trickster god

Man, 54, charged in connection with fatal attack of Red Deer doctor

Doctor was killed in his walk-in clinic on Monday

UPDATE: Two dead after fishing boat sinks off southern Vancouver Island

Shawnigan Lake-registered Arctic Fox II went down off Cape Flattery, west of Victoria

VIDEO: B.C. community rallies to save snared eagle

Revelstoke climber scales tree to save the raptor

Most Read