(ridekater/Instagram)

Ride-hailing service Kater seeks southern B.C. licences by the winter

CEO says it hopes operations in the rest of B.C. will be up and running in 2020

Ride-hailing company Kater Technologies says it has officially applied for a licence that would allow it to operate in every region of B.C.

A statement from the company says B.C. is one of the last areas of North America without ride-hailing and the province now has an opportunity to introduce the service in the “right way.”

Kater CEO Scott Larson says the company hopes to launch operations across Metro Vancouver, Victoria, Nanaimo and the Okanagan by this winter, with operations in other B.C. regions rolling out over the next 12 months.

Kater is also proposing a system of pricing that would slide from a minimum of 90 per cent of current taxi rates to a maximum of 200 per cent, a range it says addresses consumer concerns about prices rising when demand is higher.

Transportation Minister Claire Trevena said last week that eight ride-hailing companies, including Uber, had filed licence applications with the Passenger Transportation Branch of her ministry.

A coalition of nine Vancouver taxi companies has asked the B.C. Supreme Court to quash policies it says were illegally created for ride-hailing, arguing binding guidelines for ride-hailing services should not have been set before individual applications were heard.

Kater’s goal is to serve growing consumer demand while improving “inherent downsides” linked to other ride-hailing providers, Larson says in the statement.

RELATED: New ride-hailing app says it will operate across B.C.

The company says it will include approximately 250 wheelchair accessible vehicles in its network and will also use location-based pricing and driver incentives to encourage Kater drivers not to abandon suburban service during peak hours.

“Assuming that the Passenger Transportation Board approves our pricing model, our drivers are projected to earn at least $25 for every hour that they are active on the Kater platform,” says the statement.

Kater addresses congestion and pollution concerns by pledging that no more than 2,000 of its cars will be on the road at any given time.

Its statement says it also intends to integrate taxis into its operating platform, a move the company says will support the taxi services already in operation.

The coalition of Vancouver taxi companies has said new provincial ride-hailing rules amount to “destructive competition” because they allow so-called transportation network services to offer an unlimited number of vehicles in broader geographic areas compared with cabs.

The Canadian Press

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

Cloverdale students make puzzles for care home residents

Students from Cloverdale’s Sunrise Ridge delivered gifts to seniors and thank you notes to first responders

Semiahmoo Peninsula girls to host Black Lives Matter fundraiser

‘We are doing this because the world is full of systemic racism,’ organizer Sabine Lapointe said

Community fruit harvest program returns to Surrey, White Rock

Sources will send a team to harvest fruit trees, so less goes to waste

Semi and BMW collide on South Surrey highway

At least one person to hospital, both vehicles sustained significant damage

East White Rock crosswalk, speed bumps proposed

Report on costs and implications requested by council

B.C. accommodators need phone lines to light up as in-province travel given green light

Travel restrictions during the COVID-19 pandemic have decimated the tourism and hospitality industries

300 Cache Creek residents on evacuation alert due to flood risk as river rises

Heavy rainfall on Canada Day has river rising steadily, threatening 175 properties

Friends, family remember victim of Langley possible triple-homicide fire at memorial

Memorial held for one the of three found dead at a house fire in Langley Meadows last month

Fraser Valley Bandits, CEBL bringing pro sports back later this month

Abbotsford-based basketball team kicks off CEBL Summer Series on July 26

Family and friends mark birthday of teen who died after being discovered in Langley park

Carson Crimeni suffered an apparent drug overdose, his final moments broadcast on social media

First glimpse of Canada’s true COVID-19 infection rate expected mid-July

At least 105,000 Canadians have tested positive for COVID-19 since the coronavirus was identified

Police ramp up efforts to get impaired drivers off B.C. roads this summer

July is dedicated to the Summer CounterAttack Impaired Driving Campaign

Migrant workers stage multi-city action for full status amid COVID-19 risks

‘COVID-19 has exacerbated an existing crisis’

Okanagan school drops ‘Rebels’ sports team name, citing links with U.S. Civil War

Name and formerly-used images “fly in the face” of the district’s human rights policy, says board chair

Most Read